Case Study

Global Pharma Leader Cuts KPI Time by 95% with Clarista

Customer Overview  

Encube Ethicals is a global pharmaceutical manufacturer specializing in topical formulations, with plants located across India and the U.S. Known for delivering affordable, high-quality products to patients and brands worldwide, Encube operates a lean organization where every decision—regarding cost, yield, or margin—directly impacts competitiveness.

 

The Challenge  

Encube’s finance team needed timely answers from complex data scattered across SAP, sales systems, and dashboards. Despite dozens of dashboards, obtaining a straightforward answer often requires cross-referencing reports, wrangling spreadsheets, and frequently escalating the issue to IT.  

Monthly profitability and cost analysis—like identifying batch-level margins or regulatory losses—was mostly manual, error-prone, and delayed. This slowed pricing decisions, masked operational inefficiencies, and limited the team’s ability to respond to cost fluctuations or supply chain shifts.  

Key Pain Points  

  • Data Silos: SAP and sales systems weren’t speaking the same language  
  • Heavy Spreadsheet Use: 70% of analysis done outside of dashboards  
  • Slow KPI Turnaround: 5–7 days to compile monthly reports  
  • Post-Facto Visibility: Operational and financial insights came too late  
  • Scalability Limits: Manual processes couldn’t keep up with growing product lines and data volume  

The Clarista Approach  

Clarista delivered a governed, AI-powered layer between Encube’s raw data and business questions—no data copying, no rip-and-replace.  

  1. Connect – Real-time integration with SAP and sales systems via Clarista’s storage-less Data Fabric. No data duplication. No brittle pipelines.  
  1. Manage – Clarista Navigator created clean, governed datasets with business-friendly semantics, while AI Copilot standardized definitions. Built-in profilers flagged quality issues before they became reporting errors.  
  1. Consume – Executives and analysts got real-time dashboards, alerts, and interactive tools to explore performance by batch, plant, product, or customer. Financial KPIs, such as margin percentage, cost per unit, and wastage, were automatically calculated. Trends, outliers, and profit drivers became instantly clear.  

What Changed  

With Clarista, Encube’s finance team now gets answers in hours—not days. Instead of preparing data, they’re using it. Pricing changes, production tweaks, and margin improvements are backed by live batch-level insights. Clarista turned a reactive reporting loop into a proactive decision engine.  

Encube's Measurement of Improvement Before and After Using Clarista

Why It Mattered  

Clarista helped Encube transition from siloed systems and spreadsheets to a single, connected source of operational truth—without disrupting existing tools or teams. The finance lead now walks into board meetings with live answers, not outdated slides. Cost signals are identified early, pricing is data-driven, and operations remain aligned with margin targets.

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